This years Design conference brought together the many designers of IPC, for a day of presentations and workshops. Carla Franks was the guest speaker , and she gave us a presentation on ‘Inspiration’. Carla was able to talk us through her work on Oprah magazine, providing the IPC designers with an insight into the highs and lows of its launch.
Karla showed a wide range of designs and spreads. Explained with behind the scenes stories that brought the work to life. The work itself was very New York, an extraordinary attention to detail, producing spreads of great elegance. Her personal passion for photography was also clear for every one to see. Carla spoke about her personal belief in the need to constantly challenge oneself a designer. As Milton Glaser said, “To design is to communicate clearly by whatever means you can control or master.” Karla’s presentation showed she is a master of magazine design, and the clarity of the design work was inspiring.